B2B Public Relations
Press Release Examples for B2B SaaS Funding Announcements
How to write a press release that journalists actually pick up.
Reuben Reyes
Contributing Editor · · 11 min read
Thoughtlead Grow — Page 3
B2B SaaS Positioning Statement Fundamentals
A clear positioning statement aligns your entire team on who you serve and why you win.
Reuben Reyes
Original Research as a B2B PR and Pipeline Asset
Original data breaks through the noise when buyers are deciding which vendors to consider.
Ayana Delgado
PR Strategy for B2B SaaS Startups Before Series A
Build credibility before buyers know you exist.
Reuben Reyes
Crisis Communication Playbook for B2B SaaS Companies
You have 10-30 minutes to respond before silence reads as concealment.
Reuben Reyes
Media Pitch Strategies for B2B SaaS Founders Without News Hooks
Position your expertise as the story journalists need, not the announcement they're waiting for.
Reuben Reyes
B2B SaaS Analyst Relations vs Media Relations Tradeoffs
Analyst reports shape enterprise shortlists; media relations builds the category around them.
Mira Brennan
Corporate Identity Elements Every B2B SaaS Brand Needs
Align visual, verbal, and positional identity to build buyer trust before the sales call.
Reuben Reyes